Uniland Clients, UB Entrepreneurs Evaluate the Psychology of Pricing

Uniland hosted clients and members of the University at Buffalo School of Management’s Center for Entrepreneurial Leadership community for a lunch ‘n learn presentation on “The Psychology of Price.”

Thomas Ulbrich, Associate Dean and Executive Director of the UB Center for Entrepreneurial Leadership highlighted research on why people buy and its implications for how businesses price their offerings.

The event is part of Uniland’s corporate sponsorship of the Center for Entrepreneurial Leadership’s 2017-18 program year in which 11 different courses strategically assist local business owners, decision-makers, and emerging leaders at all phases of business – whether it’s starting, stabilizing or growing.

The program was held at Uniland’s Sheridan Meadows Corporate Park in Amherst on May 17.

Our next Lunch-n-Learn is Wednesday, Oct. 10, and will cover “How the Right Employees Are a Competitive Advantage.” RSVP to events@uniland.com

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